2022 is going to be the ‘Year of eCommerce’. Would you believe it if we made this statement? But it is! Well, what is e-commerce? It simply refers to online shops that sell multiple products that have a particular layout and set up. They allow you to browse the products just the way you want […]
2021 is in its final quadrant and will end in a couple of months. A lot has changed around us, thanks to the Pandemic and also to our lifestyles. People have upgraded themselves and turned out to be more equipped with the latest technologies. And as time changes, the ways of marketing also should change. […]
In a world where digital marketing spending is going to reach $2 trillion, and 10% of the money is going to be allocated to digital services by businesses, it is high time that while a business develops business strategies/business models, develop digital strategies along with it. The business strategies include creating a business model, creating […]
The Year 2020 has been a year of change both in the real and virtual world. The massive revolution in the Digital World was extraordinary. Some changes were positive and some negative. It was the time of new normal which seemed impossible before. The year 2020 was the year of ‘Digital evolution’. Words like Work […]
Generally, Search engine optimization means optimizing a specific content so that search engines such as google will rank it higher on the search engine results page. International SEO is the same thing but with a few additional considerations. This includes keyword localization, local content creation and the search engine preferences. It can expand your business […]
A logo is the face of any company which is imprinted into the minds of your customers. It creates a unique brand identity for the company which nourishes its business. So it is one of the main things to be taken care of in the initial phase. A logo can be an ambassador of the […]
Have you all heard about the word “Digital Marketing”? We bet all of you must have surely heard it. Well, in this blog we are going to present you with the reasons why you should learn Digital Marketing. Before going to the reasons, let’s first explore what Digital Marketing is all about & what all […]
“Backlinks” are one of the smartest technique of every successful SEO campaign. They are an essential part of the SEO process. First of all, it’s necessary to sort out what a backlink is. What Are Backlinks? Backlinks are those links coming to our site from other websites. Backlinks make a huge impact on a website’s prominence […]
“Which marketing platform would work best for my marketing strategy? And how can I make my money work best for me?” I am sure you have asked this more than once for yourself… For any small business, having a marketing budget is very important but it’s equally important to spend it in the right direction […]
With the change in generation and in the enhancement of technologies, people’s taste also differs. In the past, businesses used images for marketing which was one of the top methods. But now videos have taken that leading place because most users like watching videos than images. It is easy to influence your audience to buy […]